Don't call me a sap. I saw this video and I thought--sure it seems a bit cheesy, but that's only because some people have unhealthy aversions to being touched. Hugs are comforting (except for side hugs) and this is a nice campaign (as long as you make sure to keep your wallet elsewhere). As a friend of mine used to say, "Bring back the hug." Hugs not drugs.
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